Challenges
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Inconsistent Branding & Low Social Reach:
Their online content lacked consistency and failed to engage their target audience effectively. -
No Digital Ad Strategy:
Admissions and event promotions were being done organically with limited results. -
Limited IT Infrastructure Support:
The school lacked dedicated technical support for day-to-day IT requirements and website coordination. -
Lack of In-House Creative Team:
Managing designs, communications, and tech coordination was becoming overwhelming for school staff.
Our Solution
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Social Media Management:
We implemented a monthly content plan that aligned with the school calendar and resonated with both parents and students. -
Branded Graphic Design Assets:
Created customized templates for events, festivals, achievements, and weekly updates—resulting in cohesive branding. -
Targeted Paid Advertising:
Ran Facebook and Instagram ad campaigns focused on admissions and awareness, leading to increased inquiries and reach. -
End-to-End IT Support:
Provided reliable backend support for website updates, email configuration, and tech troubleshooting—ensuring smooth operations. -
Performance Reporting & Optimization:
Delivered regular insights and tweaks to maximize content performance and ROI on ad spend.
Results
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150% Increase in Instagram Followers in 3 Months
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7x Return on Ad Spend During Admissions
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Brand Identity Strengthened Across Platforms
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Zero IT Downtime for Website & Email Issues
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Increased Parent Engagement During Campaigns