Media Management For Educational Institute – IGCSE School

sellGraphic Design, , Video Marketing

Challenges

  • Inconsistent Branding & Low Social Reach:
    Their online content lacked consistency and failed to engage their target audience effectively.

  • No Digital Ad Strategy:
    Admissions and event promotions were being done organically with limited results.

  • Limited IT Infrastructure Support:
    The school lacked dedicated technical support for day-to-day IT requirements and website coordination.

  • Lack of In-House Creative Team:
    Managing designs, communications, and tech coordination was becoming overwhelming for school staff.

Our Solution

  • Social Media Management:
    We implemented a monthly content plan that aligned with the school calendar and resonated with both parents and students.

  • Branded Graphic Design Assets:
    Created customized templates for events, festivals, achievements, and weekly updates—resulting in cohesive branding.

  • Targeted Paid Advertising:
    Ran Facebook and Instagram ad campaigns focused on admissions and awareness, leading to increased inquiries and reach.

  • End-to-End IT Support:
    Provided reliable backend support for website updates, email configuration, and tech troubleshooting—ensuring smooth operations.

  • Performance Reporting & Optimization:
    Delivered regular insights and tweaks to maximize content performance and ROI on ad spend.

Results

  • 150% Increase in Instagram Followers in 3 Months

  • 7x Return on Ad Spend During Admissions

  • Brand Identity Strengthened Across Platforms

  • Zero IT Downtime for Website & Email Issues

  • Increased Parent Engagement During Campaigns

Insight International School

Insight International School is a progressive K-12 educational IGCSE institution in Hyderabad that combines modern teaching methods with traditional values. While the academic reputation of the school was strong, the online visibility and brand presentation

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